Tags: AT&T

DirecTV announced plans to roll out AI‑driven advertising on its television screensavers, allowing viewers to see personalized ads that can even incorporate their own faces. Partnering with Glance, the service will let users create short AI‑generated videos featuring their avatars and select brands directly from the screensaver interface. The move is positioned as a way to boost revenue as the company faces declining subscriber numbers, while also offering new content‑discovery features such as real‑time weather and sports scores. The initiative can be disabled by users who prefer an ad‑free experience. Weiterlesen

AT&T has introduced the Geo Modeler, a system that applies ray‑tracing technology and artificial intelligence to create detailed three‑dimensional representations of its network environment. By simulating how high‑frequency radio signals interact with buildings, trees and other obstacles, the model enables near‑real‑time adjustments to antenna angles, automatic self‑healing, and proactive planning for large events and severe weather. The company says the tool improves everyday performance, such as rush‑hour connectivity, while also allowing rapid deployment of resources before hurricanes or festivals. Weiterlesen

AT&T is piloting an AI‑driven call‑screening assistant that acts as a digital receptionist for a select group of customers. The system uses the carrier’s network data, including call history, to evaluate incoming calls and determine whether to connect, take a message, or block the call. Users can create a “Do Not Screen” list for trusted numbers, and the AI provides real‑time transcripts and summaries through the AT&T app. The carrier says the on‑network approach differentiates it from existing solutions offered by Google and Apple, and it may later expand to handle tasks like reservations and appointments. Weiterlesen

AT&T has reached a proposed $177 million settlement to resolve class‑action lawsuits stemming from two major data breaches – one in 2019 that exposed personal information of more than 70 million people and another in 2024 that compromised the phone records of about 109 million customers. The settlement, preliminarily approved by U.S. District Judge Ada E. Brown, will pay out to eligible claimants through Kroll Settlement Administration. Affected customers must submit claims by the November 2025 deadline to receive compensation, with payouts ranging from a few hundred dollars to several thousand depending on documented losses. Weiterlesen