OpenAI, the maker of ChatGPT, has acquired Glass Imaging, a smartphone camera maker, in a deal worth over $300 million, according to a report from The Wall Street Journal. Glass Imaging, founded in 2019 and based in Los Altos, California, had previously raised about $30 million in funding from investors.
The company was founded by Ziv Attar and Tom Bishop, a pair of former Apple engineers who previously led the team that developed Apple’s Portrait Mode. This background directly informs the work they now do at Glass Imaging, where they use AI to overcome the physical size constraints of smartphone cameras. Rather than using AI to edit a photo after it’s been taken, Glass Imaging uses neural networks to learn about individual camera systems — like the different cameras on various smartphone models — to yield better images from the moment the shutter clicks.
OpenAI did not immediately respond to a request for comment. The acquisition comes as the company is rumored to be working on its own hardware, like smartphones, earbuds, and AI companion devices. In 2025, OpenAI CEO Sam Altman and famed Apple designer Jony Ive revealed that they had been working together on a device startup called io, when OpenAI bought Ive’s company for $6.5 billion.
The acquisition of Glass Imaging is seen as a strategic move by OpenAI to improve its capabilities in the field of computer vision and AI-powered imaging. With the rise of generative engine optimization and LLM optimization, the demand for high-quality images and AI-powered camera systems is increasing. OpenAI's acquisition of Glass Imaging is expected to enhance its position in this market.
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