Tag: deepfakes

OpenAI announced new guardrails for its AI video‑generation tool Sora after actors, talent unions and the estate of Martin Luther King Jr. raised concerns about unauthorized deepfake videos. The company agreed that public figures must opt in before their likenesses can be used, and that representatives can request removal. The move follows complaints from Bryan Cranston, SAG‑AFTRA, and talent agencies, as well as public outcry over disrespectful depictions of Dr. King. OpenAI says the updated policies aim to give individuals greater control over how their images and voices are employed in AI‑generated content. Leggi di più

OpenAI's Sora app, described as a "TikTok for deepfakes," now lets users limit how AI-generated versions of themselves appear in videos. The update introduces preferences that can block cameo appearances in political content, restrict specific language, or prevent certain visual contexts. OpenAI says the changes are part of broader weekend updates aimed at stabilizing the platform and addressing safety concerns. While the new tools give creators more say over their digital likenesses, critics note that past AI tools have been bypassed, and the watermark remains weak. OpenAI pledges further refinements. Leggi di più

OpenAI introduced Sora 2, an AI system that creates realistic video and synchronized audio, alongside a TikTok‑like social app that lets users generate and share videos featuring their own likenesses. The rollout includes parental controls, watermarking, and strict policies that prevent the creation of deepfakes of public figures without consent. While OpenAI touts the technology as a step toward useful world simulators, it also acknowledges the potential for misinformation and emphasizes built‑in safeguards such as metadata signals and content moderation. Leggi di più

Qualcomm is advancing digital content authenticity by integrating the C2PA standard into its Snapdragon mobile processors. At the Snapdragon Summit, the company unveiled the Snapdragon 8 Elite Gen 5 and announced a partnership with Truepic to embed watermarking that reveals AI involvement in photos and video. While Qualcomm provides the software package, adoption rests with phone manufacturers, and at least one unnamed maker is already working on integration. The move aims to give users a reliable way to verify that captured media is genuine in an era of deepfakes and AI‑enhanced images. Leggi di più