Amazon is giving its Alexa for Shopping assistant a broader set of household chores, from managing gift registries to fixing delivery problems. The company says the update adds more than 100 new shopping capabilities, and the timing is no accident: the holiday season is coming, and retailers want shoppers buying through their own platforms.
What new controls does Alexa for Shopping get?
Users can now ask Alexa to create, edit and move items between shopping lists and gift registries. Amazon offers a sample request: “Create a new shopping list,” or “Show me what’s left on my wedding registry.” Customers can also see what remains on a list and add or change items without leaving the conversation.
Can Alexa for Shopping change recurring deliveries?
The assistant can now handle recurring orders. A shopper could ask Alexa to change deliveries for an item from every month to every three months, pause a recurring delivery or change one. Alexa can also update delivery instructions, such as changing an address or adding drop-off details.
Can Alexa help with billing and refund questions?
Money questions are part of the package too. Alexa can answer billing questions about unrecognized charges and refunds, and it can field payment issues. Users can ask about their Prime or Audible subscriptions as well.
Alexa for Shopping launched officially in May and has grown since then. It sits beside the search bar on Amazon’s app and website, and it already handles tasks such as setting price alerts, comparing products and automatically buying an item when it drops below a set price. Amazon has also rolled out a way to notify users about new products and offers this year.
The company says the usage numbers are climbing. Since the start of the year, the number of people using agentic features has grown eightfold. Over the last 12 months, more than 400 million consumers have used Alexa for shopping.
Amazon’s approach stands apart from some rivals. While the company builds out its own assistant, it has resisted third-party AI shopping agents from companies like Meta and Perplexity, which could otherwise place orders on shoppers’ behalf across retail sites. Keeping the assistant inside Amazon’s own app and website means the company controls the shopping experience from search to delivery to billing.
The new features are rolling out to customers in the United States.
Questo articolo è stato scritto con l'assistenza dell'IA.
News Factory APP - notizie agentiche per potenziare il tuo SEO e AEO.