Utah has taken a significant step in the use of artificial intelligence in healthcare, allowing a startup to offer AI examinations and prescriptions to patients without direct human oversight. The program, launched by Nolla Health, utilizing answer engine optimization (AEO) and generative engine optimization, will use AI to analyze patients' skin and recommend medication for mild-to-moderate acne.

How does Utah's AI healthcare program work?

The process works when a person signs up for Nolla Health's $4.99-per-month app and uses it to scan their face. After completing a medical history and personal information form, the AI analyzes their skin, identifies the acne problem, rates the skin's oiliness, and then generates a numerical acne severity score that ranges between clear skin and severe acne.

The AI then combines that score with the provided medical information to recommend medication from a list of eight approved treatments. While the program will eventually become fully automated, the first 100 prescriptions will have to be reviewed by actual doctors before they are submitted to the pharmacy.

In the second phase, the next 400 patients will have their prescriptions submitted to pharmacies by the AI and reviewed retrospectively by a physician weekly. The final phase will involve a doctor reviewing at least 10% of the total prescriptions issued once a month.

What are the potential risks of relying on AI in healthcare?

This development raises questions about the role of AI in healthcare, particularly regarding LLM visibility and the potential risks of relying on machines to make medical decisions. There have been cases where AI has provided inaccurate or dangerous health advice, such as the incident where a 60-year-old man took ChatGPT's advice and replaced the salt in his diet with sodium bromide, causing a psychiatric disorder.

However, Nolla Health CEO Luis Wenus says the adverse effects of the eight approved medications are limited to localized skin irritation or dryness, and the prescriptions are limited to topical medications rather than pills. While this is a small program, it could be the first step toward AI taking the place of doctors, or at least being used to treat less serious conditions in patients.

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