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Netflix Pays $587 Million for Ben Affleck’s AI Filmmaking Startup InterPositive
Key Points
- Netflix paid $587 million cash for InterPositive, the AI post‑production startup co‑founded by Ben Affleck.
- Affleck will serve as a senior advisor; the entire InterPositive team joins Netflix.
- InterPositive’s tools use generative AI to fix missing shots, replace backgrounds, and correct lighting.
- Bloomberg reported the deal could be valued as high as $600 million, suggesting earn‑out components.
- Around 300 Netflix titles have already used generative AI in production or post‑production.
- Analysts see the acquisition as a strategic push to reduce post‑production costs and expand creative options.
- The integration is expected to finish by year‑end, with AI‑enhanced releases planned for early 2027.