SpaceX has launched the Super Intelligence Partner Network, a program that helps businesses adopt its Grok AI. Apollo Global Management, Nvidia and more than 130 other companies have already signed up, Bloomberg reported Thursday. Some partners help roll out Grok, while others build plugins connecting it to existing tools.

SpaceX has launched a partner program designed to get businesses using its Grok AI, Bloomberg reported Thursday. Apollo Global Management, Nvidia and more than 130 other companies have already signed up.

Which companies joined SpaceX's Grok partner network?

The group, called the Super Intelligence Partner Network, includes data firms Snowflake and Databricks and consultancies Bain & Company and Booz Allen Hamilton, SpaceX said. The partners play two roles. Some will help companies roll out Grok across their business. Others will build plugins that connect Grok to tools customers already use.

What support do Grok partners receive?

Partners receive training and support. Their staff can also take SpaceX's course for “forward deployed engineers,” the specialists who work inside customer companies. Galatiq, a firm that supplies such engineers, is among the members.

The announcement came only days after SpaceX said its AI unit had overtaken Starlink in revenue. The unit also turned a profit in the third quarter, but Bloomberg reported that most of that came from renting out computing power at its Memphis data centers, not from selling Grok.

Is business use of Grok Bot growing?

Business use of Grok is growing, though. Grok Bot, the AI agent the company launched in August, had more than 800,000 paying weekly users in October. That is double the number from the month before, SpaceX President Gwynne Shotwell said on Tuesday's earnings call.

Shotwell said companies are “increasingly using Grok Bot as a force multiplier across sales, marketing, IT and engineering, treating it as an always-on teammate for complex end-to-end workflows.”

SpaceX has trailed OpenAI and Anthropic for some time in selling AI to businesses. In May, Reuters reported that Grok had made little headway with U.S. federal agencies. Earlier this month, Musk said Grok Bot would also tap Anthropic's Claude when it produces better results.

The company has also leaned on firms close to Elon Musk. SpaceX has closed a $60 billion deal for coding startup Cursor. Apollo was among the first Wall Street firms to test Grok, after it helped finance chips for SpaceX's AI unit, Bloomberg has reported.

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