SEO audit

Every story, ready for Google and ChatGPT

News Factory audits every story and shows exactly where it falls short: the keywords it's missing, a weak title, no internal links. Then the AI drafts the fixes, adjusting the story just slightly so your premium keywords fit naturally. Preview each one in place and apply it with one click.

  • Four checks, one score
  • One-click fixes
  • Your premium keywords, in every story

The SEO audit, on a real story

2:24 · 9 chapters · click to jump in

How it works

Every story checked, every fix drafted

Open a story's SEO tab and run an audit. It checks four things: on-page SEO, your keywords, internal links, and how ready the story is for answer engines like ChatGPT. You get a score out of 100, and every check behind it, so you know exactly why.

For what it finds, the AI drafts the fix. You see the change in the story before anything is saved, apply it with one click, and the story is measured again.

Your story
Four checks
Score
One-click fixes
Google
ChatGPT

The four checks

What the audit looks at

Each check has its own score and its own fixes. The examples come from the real run in the video, and each card jumps to its moment.

Run it
  1. Open any story
  2. Go to the SEO tab
  3. Run an audit
  1. On-page SEO

    Title, meta description, slug, headings and images. Every check is ranked by impact and by the work it takes, from one click to a manual edit, and you see how the story looks in search right now.

    • SEO title and meta
    • Slug and subheadings
    • Image alt text
    As it stands now

    news-factory.app › microsoft-chief-calls-emergenc…

    Satya Nadella Urges Artificial Intelligence Safety Brake

    Microsoft CEO Satya Nadella calls for an 'emergency brake' on artificial intelligence models, urging stronger AI safety and regulation safeguards.

    Title · 56 charsMeta · 146 chars

    • SEO title presence and lengthHigh · one click
    • Slug length and stop wordsMedium · a minute
    • Image alt textMedium · one click
  2. Your keywords

    The keyword matrix: your premium keywords on one side, every place they count on the other. Green, it's already there. Amber is the fix the AI has drafted: one phrase, reworded so the keyword fits naturally. If it would read like spam, it leaves it out.

    • Your Topic Workspace's keywords
    • Exact match or long tail
    • No keyword stuffing
    Proposed for the body

    generative AI

    voice his concerns over the safety of AI models

    voice his concerns over the safety of generative AI models

    • Title
    • H1
    • Intro
    • H2
    • Body
    • Meta
    • Alt
    • Slug
  3. Answer engines

    For ChatGPT and other answer engines, it drafts a clear, direct answer: question headings, FAQs and named entities, so your story is easy to quote.

    • Direct answer
    • Question headings and FAQ
    • Named entities
    Drafted for answer engines
    • What is Satya Nadella's 'emergency brake' proposal?
    • Has another AI company raised similar safety concerns?
    • MicrosoftOrganization
    • Satya NadellaPerson
    • AnthropicOrganization

The result

Fix it in a few clicks, measured every time

Apply each fix with one click and the story is measured again, so you see what every change was worth. In the video, the story went from 39 to 65.

Preview in place

See the change in the story before you apply it.

One click to apply

Every drafted fix goes in with a single click.

Measured again

The score updates after each fix, check by check.

Links that never break

Once a story is live, its URL never changes, so no fix breaks a link.

On autopilot

Every new story, the same treatment

Add the SEO step to your workflow and every new story gets audited and fixed automatically, so it reaches your site already optimised for search and AI answers.

  • On-page SEO, keywords, internal links and answer engines
  • Runs as one step of your agentic workflow
  • No story left unchecked
  1. 1Evaluate
  2. 2Process
  3. 3Repurpose
  4. 4Quality Check
  5. 5SEO
  6. 6Image Gen
  7. 7Translate
  8. 8Publish
  9. 9Social

You stay in control

Your story, only better

Preview before you apply

Every fix shows up in the story first. Nothing changes until you click Apply.

Natural, never spam

One phrase at a time, reworded so the keyword fits. If a keyword would read like spam, the audit leaves it out.

Live URLs stay put

Once a story is live, its URL never changes, so no fix ever breaks a link to it.

Questions

The SEO audit, answered

What does the News Factory SEO audit check?

Four things, each with its own score: on-page SEO (title, meta description, slug, headings and images), your keywords, internal links to and from your other stories, and how ready the story is for answer engines like ChatGPT (direct answers, questions, entities and schema). You also get an overall score out of 100.

Which plans include the SEO audit?

The Pro, Business and Enterprise plans include the quality check, the SEO audit and its automatic fixes.

What are premium keywords?

The SEO keywords you set for your Topic Workspace. The keyword matrix shows each one against every place it counts: the title, headline, intro, subheadings, body, meta description, image alt text and slug, and drafts a fix where one is missing.

Will the fixes change what my story says?

No. Each keyword fix rewords one phrase so the keyword fits naturally, and you preview it in the story before you apply it. If a keyword would read like spam, the audit leaves it out.

How does it help with ChatGPT and other answer engines?

It drafts what answer engines look for: a clear, direct answer, question headings, an FAQ, and named entities such as people and organizations, so your story is easy to quote.

Where do the internal links come from?

From your own archive. The audit searches everything you've already published, finds the stories closest in meaning, and picks the exact phrase to link from. Older stories nobody links to get flagged too.

Can the audit run on its own?

Yes. Add the SEO step to your agentic workflow and every new story is audited and fixed automatically, so it reaches your site already optimised for search and AI answers.

Put your premium keywords in every story

The SEO audit and its one-click fixes come with the Pro, Business and Enterprise plans. Run it on any story, or put it on autopilot in your workflow.