In the inaugural episode of TechCrunch’s Build Mode podcast, co‑founder Deon Nicholas of Forethought AI shares how his team achieved early traction by focusing on real customer problems, iterating rapidly, and securing paying logos before hitting the TechCrunch Disrupt stage. Nicholas emphasizes a “7‑Failure Rule,” lean operations, and the importance of proving value over chasing hype, lessons that resonated with investors and led to a successful Series A round.
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