← Voltar às Notícias

Tags: shopping assistants

Meta Anuncia Próximos Modelos de IA e Ferramentas de Comércio Agêntico

Meta Anuncia Próximos Modelos de IA e Ferramentas de Comércio Agêntico
Meta CEO Mark Zuckerberg told investors that the company will begin shipping new AI models and products within months, with a focus on agentic shopping tools that leverage personal context. The rollout follows a 2025 rebuild of Meta's AI program and the recent acquisition of Manus, a general‑purpose agent developer. Meta also revealed a sizable increase in capital spending for 2026 to support its Superintelligence Labs and broader infrastructure, underscoring the firm’s commitment to AI‑driven commerce and personal superintelligence. Ler mais

Assistentes de Compras de IA Aceleram o Crescimento Varejista de Férias

Assistentes de Compras de IA Aceleram o Crescimento Varejista de Férias
Adobe predicts a massive surge in AI-driven traffic to U.S. retail sites during the holiday season, forecasting a 520% jump. More than a third of U.S. consumers have already used AI tools such as chatbots, recommendation engines, and browser extensions to research products, find deals, and get gift ideas. Shoppers who arrive via AI referrals tend to browse more pages, and purchase rates from those referrals are beginning to rise. Brands are now competing for relevance within large language model (LLM) interfaces like ChatGPT and Gemini, positioning AI as a new co-pilot in the holiday shopping journey. Ler mais