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Etiquetas: generative engine optimization

Empresas de extracción de datos web defienden el uso de datos públicos ante la oleada de bots de IA

Empresas de extracción de datos web defienden el uso de datos públicos ante la oleada de bots de IA
Leading web‑scraping companies say their bots only collect publicly available information, despite lawsuits from major platforms. Executives from Bright Data, ScrapingBee and Oxylabs stress compliance with open‑web principles and note legitimate uses such as cybersecurity and investigative journalism. The growing demand for AI‑trained data has spurred a new market, with over 40 firms offering bots for AI training and a nascent marketing approach called generative engine optimization. Industry leaders predict this trend will intensify through 2026, creating both opportunities and challenges for publishers and regulators. Leer más

Startup de inteligencia artificial de Berlín Peec AI asegura $21 millones en ronda Series A para impulsar la optimización del motor generativo

Startup de inteligencia artificial de Berlín Peec AI asegura $21 millones en ronda Series A para impulsar la optimización del motor generativo
Peec AI, a Berlin‑based startup that monitors brand presence in AI‑driven search results, has closed a $21 million Series A led by Singular. The round follows a seed investment from 20VC and brings total backing from Antler, Combination VC, identity.vc and S20. The company reports more than $4 million in annual recurring revenue and a customer base of roughly 1,300 firms, including Axel Springer, Chanel and TUI. With plans to hire dozens of staff, open a New York sales office and expand its GEO (Generative Engine Optimization) platform, Peec AI aims to shape the emerging AI‑search market. Leer más