Amazon Bloquea Agente de Compras ChatGPT, Elevando las Apuestas para el Comercio Impulsado por IA

Amazon has blocked OpenAI's ChatGPT from accessing its site, preventing the AI's new Shopping Research agent from scraping product pages, prices, and reviews. The move underscores a clash between the dominant retailer and emerging AI shopping tools that could reshape how consumers discover and purchase items online. Industry observers note the decision may force brands to adapt their sites for AI visibility, while competitors see an opening to challenge Amazon's market dominance. Leer más