OpenAI and Instacart Enable In-Chat Grocery Shopping

OpenAI and Instacart have launched a new feature that lets users shop for groceries directly within the ChatGPT interface. The integration builds on a prior AI‑driven search tool Instacart introduced over two years ago and reflects a broader push toward "agentic commerce," where AI assistants handle product research and purchases on behalf of users. The partnership also taps into OpenAI’s recent wave of app integrations and aims to create new revenue streams as the company explores ways to monetize its AI services. Read more